@misc{Bieńkowska_Agnieszka_Rachunek_2006, author={Bieńkowska, Agnieszka and Kral, Zygmunt and Zabłocka-Kluczka, Anna}, year={2006}, rights={Wszystkie prawa zastrzeżone (Copyright)}, description={Prace Naukowe Akademii Ekonomicznej we Wrocławiu; 2006; nr 1139, s. 21-28}, publisher={Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu}, language={pol}, abstract={The purposefulness of the use of the activity based costing in marketing was justified. The essence of this system was presented. Stages of pointed costing method were listed and characterised. Advantages and conditions of using the ABC were pointed.}, type={artykuł}, title={Rachunek kosztów działań w obszarze marketingu}, }