@misc{Kozłowski_Waldemar_Strategiczna_2007, author={Kozłowski, Waldemar}, year={2007}, rights={Wszystkie prawa zastrzeżone (Copyright)}, description={Prace Naukowe Akademii Ekonomicznej we Wrocławiu; 2007; nr 1159, s. 213-220}, publisher={Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu}, language={pol}, abstract={This paper presents the results of a study and observations concerning the relationship between real investments and enterprise development strategy. The investment strategy adopted three perspectives of economics, marketing, and people, which determine enterprise strategy. Therefore, while defining investment strategy it is essential to specify important elements of the enterprise strategy. This enables a detailed determination of their specific character which, in turn, affects the applied cost-effectiveness evaluation methodology and, particularly, enterprise risk.}, type={artykuł}, title={Strategiczna karta inwestycyjna}, }