@misc{Skulski_Przemysław_Międzynarodowe_2006, author={Skulski, Przemysław}, year={2006}, rights={Wszystkie prawa zastrzeżone (Copyright)}, description={Prace Naukowe Akademii Ekonomicznej we Wrocławiu; 2006; nr 1147, s. 345-357}, publisher={Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu}, language={pol}, abstract={Increased influence on international environment in strategic activity of enterprises has been noticed in last years. In terms of introducing the marketing to foreign markets there interact two things: the increase of speed of changes and their direction, which is hard to predict. Because of this, the exact analysis of environmental elements plays such important role in a process of preparing marketing strategy for entering foreign markets. (original abstract)}, title={Międzynarodowe otoczenie marketingowe przedsiębiorstwa}, type={artykuł}, }