Title:

The relationship between the approach to strategic management and innovativeness in companies of various sizes

Group publication title:

Argumenta Oeconomica

Creator:

Kaleta, Andrzej ; Radomska, Joanna ; Sołoducho-Pelc, Letycja

Subject and Keywords:

innovativeness ; approach to strategic management ; companies of various sizes

Description:

Argumenta Oeconomica, 2018, Nr 1 (40), s. 203-224

Abstrakt:

Regarding the discussion presented in the article, the size of a company often determines whether an innovation-oriented strategy can be implemented. This is also strictly connected with the adopted approach to strategic management (a planned long-term approach or a flexible one). The purpose of the article was therefore to examine whether there is a relationship between the approach to strategic management and the innovativeness in companies of various sizes. Two different aspects were considered: a flexible approach, understood as the dynamism of acting and responding to different changes, and a long-term and planned approach based on precise defining and implementing plans for further development. The results of the conducted research showed that in large enterprises, innovativeness involves responding strategically to challenges in the environment, rather than developing the planned concept in the long run. In small companies, however, it seems that innovativeness is not associated with the approach to strategic management – not only as the long-term concept, but also as the flexible approach

Publisher:

Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu

Place of publication:

Wrocław

Date:

2018

Resource Type:

artykuł

Format:

application/pdf

Resource Identifier:

doi:10.15611/aoe.2018.1.09

Language:

eng

Relation:

Argumenta Oeconomica, 2018, Nr 1 (40)

Rights:

Wszystkie prawa zastrzeżone (Copyright)

Access Rights:

Dla wszystkich w zakresie dozwolonego użytku

Location:

Uniwersytet Ekonomiczny we Wrocławiu